Every engagement begins with the diagnostic. What comes after depends on how much of the operation you want us to run.
The Authority Audit is a complete diagnostic across Access, Extraction, and Selection that shows exactly where AI answer engines are failing to recommend your brand today. It is delivered as a Salienci Score, K-Matrix map, and prioritized gap list you can act on immediately.
Authority Build takes the audit findings and turns them into sequenced implementation work - access, extraction, and schema engineering plus selection signal engineering - scoped per engagement so effort goes where it moves the Salienci Score fastest.
Authority Defend keeps a brand's recommendation position once it is earned, through continuous citation velocity tracking, freshness maintenance, competitor movement monitoring, and quarterly re-diagnosis as AI engines change their behavior.
Assessment measures where your recommendation position stands today. Implementation changes the signals that constrain it. Monitoring keeps the position once it is earned. Each engagement category does one of those jobs, and they are deliberately not bundled.
A measured baseline across Access, Extraction and Selection, delivered as a diagnostic before any remediation work is scoped.
Sequenced engineering against the audit findings, scoped per engagement so effort goes where measurement says it matters.
Continuous measurement of citation movement, competitor change, and freshness, with periodic re-diagnosis as engines change behaviour.
How this is measured: Salienci Score methodology · Leadership behind the engagement
Choose by the decision you need to make next, not by budget. Teams without a baseline should start with the audit; teams with a baseline and internal capacity usually need implementation; teams already holding a position need monitoring.
Marketing or executive teams who need a measured position before committing budget should start with the Authority Audit.
Teams that know their gaps but lack in-house engineering for entity, schema, and answer structure work fit Authority Build.
Teams whose recommendation position matters commercially and must not decay fit Authority Defend.
Every engagement needs the same small set of inputs: the domain to measure, the category and buyer questions that matter, the competitors you consider relevant, and a named owner who can approve changes.
The property to measure and the buying category it competes in, so probe questions reflect real demand.
The brands you consider comparable. Comparisons are only reported where both sides are measured the same way.
For implementation work, a route to publish approved changes - directly or through your own team.
One named person who can approve scope and sequencing, so remediation is not blocked mid-engagement.
Use four criteria: whether you hold a measured baseline, whether the constraint is technical or editorial, whether your team can implement, and whether the position has to be defended over time. Scope and commercial terms are agreed per engagement rather than published as fixed packages.
These pages give the next layer of detail behind what you have just read.
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